South African, Living in York UK
With over 2 decades of experience in the digital marketing industry, I have held significant roles including Head of Digital Marketing and Head of Search Engine Marketing. As a leader, I have managed various marketing channels, executed international marketing strategies, and fostered team development.
100+ free tools to boost your productivity
MD5, SHA-256, SHA-512 and more hash algorithms.
Decode & verify JWT tokens instantly.
JSON-LD structured data for SEO.
Beautify & validate JSON data.
Test patterns live with matches.
Midjourney, DALL-E, Stable Diffusion.
Parse & analyze server access logs.
Detect AI-generated content.
Web application security, penetration testing, vulnerability assessments, and secure coding practices.
Open-source intelligence gathering, competitive analysis, and threat monitoring for brand protection.
GDPR compliance, data privacy frameworks, secure data handling, and encryption strategies.
Fraud detection, brand protection, risk assessment, and mitigation strategies for digital assets.
Establishing tech infrastructure and driving growth for startups and scale-ups
Deep experience in regulated verticals including iGaming, insurance, and financial services. Compliance, licensing support, and market entry strategies.
Custom tracking solutions, attribution models, and analytics dashboards. Integration with GA360, GTM, and proprietary systems.
Job board technology and listings management. Automated job distribution, applicant tracking, and employer branding solutions.
Fractional CTO/CMO for SaaS startups - MVP development, growth strategies, product-market fit, and go-to-market execution.
Publisher networks with tracking infrastructure, commission systems, and partner portals. Scaled across iGaming, finance, and insurance.
Technology infrastructure for property groups including listing management, agent portals, CRM integrations, and automated marketing.
B Information Technology (Honours)
Computer Science, AI, Programming, Business Management, Economics
Certificate in Entrepreneurship
Business principles, financial instruments, marketing concepts
Continuous Learning
Ungagged, Pubcon, SMX Advanced, Technical SEO, OSINT, Web Security
Business Analyst & Tech Lead • York
Heading tech team for Power Platforms, reporting dashboards, apps, and automations. Managing tech resources and supporting strategic technology adoption and growth initiatives.
Director • London
Marketing technologies, AI integration, data-driven strategies, digital transformation.
Director & Co-founder • Cape Town
Mobile integrations, CMS development, SEO optimizations, affiliate platforms.
XCO Member - Head of R&D • London
SEO, SEM, PPC, ASA, ASO, GA4 Analytics & Conversion. Brand Protection for Jackpotcity Casino & Betway. International marketing with global acquisitions, partner & agency management.
Ready to discuss your next project or opportunity?
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